Aninditya Rahmaputri, Anisa (2016) Peran self-control terhadap perilaku konsumtif pada dewasa awal pengemar K-Pop. Skripsi thesis, Universitas Tarumanagara.
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Abstract
In this era of globalization, one of the entertainment induestries from overseas that come into Indonesia is Korean Wave. The most favorable type of Korean Wave is K-Pop. This study aims to determine the role of self-control in the consumptive behavior of K-Pop fans in early adulthood. The study was conducted on 401 respondents by using purposive sampling and snowball sampling. The criterias for the respondents are: K-Pop fans, aged 20 to 30 years old. The results showed that there is a significant negative relationship between self-control and the consumptive behavior shown by K-Pop fans in early adulthood. This data shows that the value of self-control is R² = 0.030. This shows that self-control affects consumptive behavior by 3%. Furthermore, based on the regression analysis, the values F = 12.548 and p = 0.000 < 0.05 can be observed. This could be interpreted as self-control having a significant negative relationship with consumptive behavior.
Item Type: | Thesis (Skripsi) |
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Uncontrolled Keywords: | Self-control, consumptive behavior, K-Pop fans in early adulthood. |
Subjects: | Skripsi/Tugas Akhir Skripsi/Tugas Akhir > Fakultas Psikologi |
Divisions: | Fakultas Psikologi > Psikologi |
Depositing User: | Admin Fakultas Psikologi |
Date Deposited: | 14 Mar 2019 03:04 |
Last Modified: | 14 Mar 2019 03:04 |
URI: | http://repository.untar.ac.id/id/eprint/11786 |
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