Technology Acceptance Model and Operant Conditioning Learning Theory: The Development of Lasem Batik E-Book for Junior High School at Yogyakarta

Berta, Norita Margareth and Jap, Tji Beng and Eri, Dewayani and Tiatri, Sri (2012) Technology Acceptance Model and Operant Conditioning Learning Theory: The Development of Lasem Batik E-Book for Junior High School at Yogyakarta. International Conference on Information Technology and Applied Mathematics, 1 (1). pp. 91-94. ISSN 2301-5403

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Abstract

E-book, or electronic book is a book based on electronic media. This research examine the development of an e-book by using operant conditioning learning theory. This method is used to draw the attention of junior high school students to use e-book. This e-book will provide information of Indonesian batik, especially Lasem. This study also examined the opinion and behaviors of junior high school student in Yogyakarta on this e-book by using TAM (Technology Acceptance Model) with added variables. Perceived self-efficacy were added to see if students are accustomed to use the computer. In addition, result demonstrability is used to see if the students knew the benefits provided by the Lasem batik e-book. Finally injunctive norm were used to measure the influence of the surrounding environment that affects one's perception of the e-book.

Item Type: Article
Uncontrolled Keywords: E-book, TAM, Operant Conditioning, Self-efficacy, Result demonstrability, Injunctive norm
Subjects: Proceeding
Karya Ilmiah Dosen > Fakultas Teknologi Informasi
Karya Ilmiah Dosen > Fakultas Psikologi
Divisions: Fakultas Psikologi > Psikologi
Depositing User: PSI PSIKOLOGI ADMIN
Date Deposited: 15 Aug 2017 09:51
Last Modified: 15 Aug 2017 09:51
URI: http://repository.untar.ac.id/id/eprint/1625

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