Analisis Pengaruh Bauran Pemasaran terhadap Kepuasan Pelanggan Restoran Bukit Randu Tangerang

Wisastra, Reiner Lian (2017) Analisis Pengaruh Bauran Pemasaran terhadap Kepuasan Pelanggan Restoran Bukit Randu Tangerang. Masters thesis, Universitas Tarumanagara.

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Abstract

This study aims to determine the analysis of effect marketing mix on customer satisfaction restaurant Bukit Randu Tangerang. This research was conducted by distributing questionnaires to customer Bukit Randu who are in the area of Tangerang. The results using multiple regression indicate that marketing mix have a significant on customer satisfacition Bukit Randu Tangerang. Keywords.- Marketing mix, customer satisfaction

Item Type: Thesis (Masters)
Subjects: Tesis
Tesis > Pascasarjana
Divisions: Fakultas Ekonomi > Manajemen
Depositing User: Puskom untar untar
Date Deposited: 28 Jun 2018 09:49
Last Modified: 17 May 2021 03:19
URI: http://repository.untar.ac.id/id/eprint/2102

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