Pengaruh efisiensi operasional, efektivitas pemasaran, dan proporsi pembiayaan dengan utang terhadap kinerja keuangan perusahaan sektor consumer goods yang terdaftar di Bursa Efek Indonesia / Milka Veronika

Veronika, Milka (2016) Pengaruh efisiensi operasional, efektivitas pemasaran, dan proporsi pembiayaan dengan utang terhadap kinerja keuangan perusahaan sektor consumer goods yang terdaftar di Bursa Efek Indonesia / Milka Veronika. Skripsi thesis, Universitas Tarumanegara.

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Abstract

This research aims to examine the effect of Operational Efficiency, Marketing Effectiveness, and The Proportion of Financing with Debt towards Financial Performance of all and each Consumer Goods Company which listed in BEI. This research period is from 2005 until 2014. The statistical analysis tool used is EViews version 7 and the technique of data analysis used is the multiple regression analysis. The findings of this research showed that Operational Efficiency, Marketing Effectiveness, and The Proportion of Financing with Debt significantly affect Financial Performance of all and each Consuker Goods Company which listed in BEI from 2005 until 2014.

Item Type: Thesis (Skripsi)
Subjects: Skripsi/Tugas Akhir > Fakultas Ekonomi
Divisions: Fakultas Ekonomi > Manajemen
Depositing User: Puskom untar untar
Date Deposited: 03 Jul 2018 09:14
Last Modified: 03 Jul 2018 09:14
URI: http://repository.untar.ac.id/id/eprint/2676

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