Tenggara, William Surya (2014) PENGARUH ORIENTASI KEWIRAUSAHAAN DAN STRATEGI BISNIS TERHADAP KINERJA USAHA SKALA KECIL DAN MENENGAH DI TANGERANG. Skripsi thesis, Universitas Tarumanagara.
Full text not available from this repository.Abstract
Small medium enterprises in Indonesia was determined by some important factor for SMEs performance such as entrepreneurial orientation and business strategy. This study was conducted to identify the influence of entrepreneurial orientation and business strategy on the performance of Furniture small and medium enterprises (SMEs) either simultaneously or partially at Tangerang, Banten. The sampling frame for this research was limited to Furniture SMEs at Tangerang, Banten only. This study used a sample of 33 Furniture SMEs at Tangerang, Banten and were selected using purposive sampling technique. Multiple regression analysis technique used to analysis data. The result of this study show that entrepreneurial orientation and business strategy simultaneously was influencing performance of Furniture SMEs at Tangerang, Banten. Besides, partially entrepreneurial orientation and business strategy was influencing performance of Furniture SMEs at Tangerang, Banten.
| Item Type: | Thesis (Skripsi) |
|---|---|
| Subjects: | Skripsi/Tugas Akhir Skripsi/Tugas Akhir > Fakultas Ekonomi |
| Divisions: | Fakultas Ekonomi > Manajemen |
| Depositing User: | FE Perpus |
| Date Deposited: | 24 May 2021 07:22 |
| Last Modified: | 24 May 2021 07:22 |
| URI: | http://repository.untar.ac.id/id/eprint/29524 |
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