FAKTOR – FAKTOR YANG MEMPENGARUHI INVESTOR DI BEI DALAM MENENTUKAN KEPUTUSAN INVESTASI

Windyanto, Windyanto (2015) FAKTOR – FAKTOR YANG MEMPENGARUHI INVESTOR DI BEI DALAM MENENTUKAN KEPUTUSAN INVESTASI. Skripsi thesis, Universitas Tarumanagara.

Full text not available from this repository.

Abstract

during the 1990’s, a new field known as behavioral finance began to emerge in many academic journal, and public. This theory attempts to explain and understand the role of investor including the importance of indormation and also the psychological aspects to which they influence the decision making process. The purpose of this research is to investigate and examine the most influencing variable and also variable that were not influencing investor in decision making process. The variables in this research are Accounting Information, Firm Image, Personal Financial Needs, Neutral Information, and Advocate Recommendation. Demographic variables are gender, age, education, investment experience, and income per month of investor. The data used are primary data that obtained by questionnaires to 200 investors who investing in stock in Indonesian Stock Exchange. The analysis methods used are mode, rank order, and cross tabulation. Based on the research, it’s known that the factor that influencing investor in making decision in Indonesia is Neutral Information. And Advocate Recommendation is the variable that were not influencing investor in making decision. On the other hand, demographic factors is also influencing investor in making decision.

Item Type: Thesis (Skripsi)
Subjects: Skripsi/Tugas Akhir
Skripsi/Tugas Akhir > Fakultas Ekonomi
Divisions: Fakultas Ekonomi > Manajemen
Depositing User: FE Perpus
Date Deposited: 15 Jun 2021 03:58
Last Modified: 15 Jun 2021 03:58
URI: http://repository.untar.ac.id/id/eprint/31045

Actions (login required)

View Item View Item