PENGARUH SERVICE QUALITY DAN FOOD QUALITY TERHADAP CUSTOMER SATISFACTION PADA RESTORAN SOLARIA MALL CIPUTRA JAKARTA BARAT

Rasenda, Reyvin Septiano (2015) PENGARUH SERVICE QUALITY DAN FOOD QUALITY TERHADAP CUSTOMER SATISFACTION PADA RESTORAN SOLARIA MALL CIPUTRA JAKARTA BARAT. Skripsi thesis, UNIVERSITAS TARUMANAGARA.

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Abstract

This study was conducted to investigate the effect of service quality on customer satisfaction, the effect of food quality on customer satisfaction, and the effect of service quality and food quality on customer satisfaction. This research was used the non-probabilistic convenience sampling. The method of data collection was conducted by using questionnaires to Economic Faculty of Tarumanagara University Undergraduate. The technique of data analysis used was the multiple regression analysis. Findings this research showed that customer satisfaction significantly affected by service quality and food quality.

Item Type: Thesis (Skripsi)
Subjects: Skripsi/Tugas Akhir
Skripsi/Tugas Akhir > Fakultas Ekonomi
Divisions: Fakultas Ekonomi > Manajemen
Depositing User: FE Perpus
Date Deposited: 15 May 2023 07:30
Last Modified: 15 May 2023 07:31
URI: http://repository.untar.ac.id/id/eprint/39833

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