Destination image dan perceived quality untuk memprediksi tourist satifaction dan tourist loyalty pada bumi perkemahan sukamantri di bogor./Ferry Oktora

Oktora, Ferry (2018) Destination image dan perceived quality untuk memprediksi tourist satifaction dan tourist loyalty pada bumi perkemahan sukamantri di bogor./Ferry Oktora. Skripsi thesis, Universitas Tarumanagara.

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Abstract

The purpose of this research is to examine whether 1) destination imege and perceived quality can predict tourist satisfaction of bumi perkemahan sukamantri in bogor, 2) destination image and perseived quality can predict tourist loyalty of bumi perkemahan sukamantri in bogor, 3) tourist satisfacation can predict tourist loyalty of bumi perkemahan sukamantri in bogor and 4) tourist satisfaction can mediate and perceived quality on tourist loyalty of bumi perkamahan sukamantri in bogor. The populations of this research are the tourists who have visited bumi perkemahan sukamantri in bogor more than once. The samples are 150 respondents by online questionnaires with the nonprobability sampling technique with convenience sampling. Overall, the result of this study are 1) destination image and perceived quality can positively and significantly predict tourist satisfaction of bumi perkemahan sukamantri in bogor, 2) destination image and perceived quality can positively and significanly predict tourist loyalty of bumi perkemahan sukamantri in bogor, 4) tourist satisfaction can positively and significantly predict tourist loyalty of bumi perkemahan sukamantri in bogor and 4) tourist satisfaction can mediate the positive of destination image and perceived quality on tourist loyalty of bumi perkemahan sukamantri in bogor.

Item Type: Thesis (Skripsi)
Subjects: Skripsi/Tugas Akhir
Skripsi/Tugas Akhir > Fakultas Ekonomi
Divisions: Fakultas Ekonomi > Manajemen
Depositing User: Puskom untar untar
Date Deposited: 03 Dec 2018 03:23
Last Modified: 08 Jun 2021 07:41
URI: http://repository.untar.ac.id/id/eprint/9345

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