Faktor-faktor yang mempengaruhi keputusan investasi aset keuangan pada era digital di Indonesia

Kristian, Jonathan (2023) Faktor-faktor yang mempengaruhi keputusan investasi aset keuangan pada era digital di Indonesia. Masters thesis, Universitas Tarumanagara.

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Abstract

Development of information technology has changed the whole economic landscape that might have changed how investors make their decisions and the quality of those decisions. The high level of opportunities and conveniences on digital investment in Indonesia that are not balanced with proper financial literature could cause low quality of investment decisions. Besides, following the other's attitude in Indonesian society may trigger herding behavior in investment. Although there's a lot of research about the relation
of financial literacy on investment decisions, there is less research on the effect of investment convenience and herding behavior specifically on digital financial assets investment. Therefore, the purpose of this research is to gain better understanding of digital financial literacy, digital financial behavior, digital investment risk comprehension, digital investment convenience, and digital investment herding behavior on quality of digital financial assets
investment decision. Data used on this research obtained from a questionnaire on 113 survey respondents that distributed non-probability sampling using snowball method then statically
analyzed with Partial Least Square-Structural Equation Modeling (PLS-SEM) using SmartPLS 3 software. This research found that digital financial literacy is not significantly related to digital investment decision quality, however digital investment risk
comprehension and convenience of digital investment mediating digital financial literacy to this decision quality. Digital financial behavior is partially mediating digital financial literacy to digital investment risk comprehension and herding behavior in investment have no significant relation to this decision quality.

Item Type:	Thesis (Masters)
Additional Information:	Dosen Pembimbing: Dr. Ignatius Roni Setyawan, S.E., M.M.
Uncontrolled Keywords:	Keywords: Digital investment, Financial literacy, Investment decision, Fintech, Financial asset investment.
Subjects:	Tesis Tesis > Pascasarjana
Divisions:	Pascasarjana
Depositing User:	Pasca Perpus
Date Deposited:	12 Jun 2026 09:50
Last Modified:	12 Jun 2026 09:50
URI:	https://repository.untar.ac.id/id/eprint/49957

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