PENGARUH PERFORMANCE EXPECTATION, EFFORT EXPECTATION, SOCIAL INFLUENCE, DAN FACILITATING CONDITION TERHADAP BEHAVIORAL INTENTION PADA PENGGUNA SHOPEEPAY DI JAKARTA

KENNY, BY VENANSIUS (2020) PENGARUH PERFORMANCE EXPECTATION, EFFORT EXPECTATION, SOCIAL INFLUENCE, DAN FACILITATING CONDITION TERHADAP BEHAVIORAL INTENTION PADA PENGGUNA SHOPEEPAY DI JAKARTA. Masters thesis, Universitas Tarumanagara.

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Abstract

Behavioral intention of e-wallet users has increased significantly today. This study aims to analyze the influence of performance expectation, effort expectation, social influence, and facilitating conditions on the behavioral intention of ShopeePay users in Jakarta. Methods used to collect the data was by distributing questionnaires as an instrument toone hundred respondents who did their transaction by using ShopeePay in Jakarta. The data was then analyzed by applying Partial Least Squares (PLS) statistical method. The result showed that the behavioral intent ion of users who used ShopeePay was influenced by performance expectation, effort e o these four variables to improve the behavioral intention of its users. Keywords : Behavioral Intention, E-Wallet, ShopeePay, PLS-SEM

Item Type: Thesis (Masters)
Additional Information: Pembimbing: Prof. Ir. Carunia Mulya Firdausy, M.ADE., PhD
Uncontrolled Keywords: Behavioral Intention, E-Wallet, ShopeePay, PLS-SEM
Subjects: Tesis
Tesis > Pascasarjana
Divisions: Pascasarjana
Depositing User: Pasca Perpus
Date Deposited: 21 Dec 2022 05:53
Last Modified: 21 Dec 2022 05:53
URI: http://repository.untar.ac.id/id/eprint/38041

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