KEPERCAYAAN SEBAGAI MODERATOR ANTARA KEPUASAN DAN KESETIAAN

Aritonang, Lerbin R (2004) KEPERCAYAAN SEBAGAI MODERATOR ANTARA KEPUASAN DAN KESETIAAN. Karya Ilmiah Dosen.

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Abstract

This research intended to test the hypothesis that trust is the moderator variable between satisfaction and loyalty. The sample consisted of 165 students at SI Study Program. majoring in Management, at the Fakultas Ekonomi Universitas Tarumanagara Jakarta. The path analysis revealed that the research hypothesis is rejected Further researches are suggested based on this research findings.

Item Type: Article
Subjects: Penelitian > Fakultas Ekonomi
Divisions: Fakultas Ekonomi > Akuntansi
Fakultas Ekonomi > Manajemen
Depositing User: Puskom untar untar
Date Deposited: 31 Mar 2017 02:47
Last Modified: 31 Mar 2017 02:47
URI: http://repository.untar.ac.id/id/eprint/237

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