Pengaruh Celebrity Endorser dan Brand Attitude terhadap Purchase Intention (kasus: Agnes Monica pada iklan Simpati)

Lowan, Sally (2013) Pengaruh Celebrity Endorser dan Brand Attitude terhadap Purchase Intention (kasus: Agnes Monica pada iklan Simpati). Masters thesis, UNIVERSITAS TARUMANEGARA.

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Abstract

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Item Type: Thesis (Masters)
Subjects: Tesis > Pascasarjana
Divisions: Pascasarjana
Depositing User: Puskom untar untar
Date Deposited: 20 Jul 2018 09:26
Last Modified: 20 Jul 2018 09:26
URI: http://repository.untar.ac.id/id/eprint/4609

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